Why Is There A Sponsored Podcast Section?When podcasts are added to the podcast network for the first time (Standard and Professional level), they display in our Newest Podcasts section of the home page. We only display the latest 12 podcasts. As new podcasts are added, all the podcasts shift over one slot. Eventually, a podcast will eventually drop off that section and then be available through its dedicated podcast profile page, search results, the podcast directory, and category pages. Several podcasters asked for a more effective way to be displayed on the home page where their podcast can remain there longer than the latest 12 podcasts. As a result, we came up with a method to solve this popular request and the feature “Sponsored Podcasts” was the answer.
What Exactly Are Sponsored Podcasts On Our Network?The Sponsored Podcasts feature is a paid monthly service that accommodates podcasters who want more promotion. It is the fairest way to give podcasters who are willing to invest in their exposure. We want to make this a very valuable service, so we are always coming up with ways to promote the sponsored podcasts throughout the podcast network.
In What Order Are Sponsored Podcasts Displayed On Our Network?Sponsored podcasts are displayed in random rotation on the home page, meaning that every time someone visits the podcast network’s home page, the order is random. Since there are three sponsor plans, one plan does not show higher than another. However, the 6-month plan allows for double exposure which is that sponsored podcasts with that plan display twice as often than podcasts from the other two sponsor plans.
Where on the Podcast Network Do Sponsored Podcasts Display?Several places throughout our network.
Highlighting Sponsored Podcasts On Our Podcast DirectoryThe podcast directory is also one of the most popular web pages on our directory. Visitors can view a simple list of all of our podcasts. It is organized by podcast level with Professional level podcasts appearing on top. Sponsored podcasts are also highlighted in green to make them stand out even more. The Sponsored Podcasts section is open to all podcast levels from Free to Professional. We wanted a way to highlight the sponsored podcast on this popular page as well. Sponsored podcasts are highlighted with a thick green border to indicate that they are sponsored podcasts. Our home page: Our home page is the most visited page on our network. This is the solution that most podcasters were asking about: How to stay on the home page longer past the newest twelve podcasts. The Sponsored Podcasts section appears right under the newest podcasts section. More plans to add sponsored podcasts will be implemented in Fall 2022 including the leaderboard, search results and other popular sections.
Category PagesIn June 2022, the sponsored podcasts will also be highlighted on category pages with the same lime green border as on the podcast page.
Search ResultsIn Summer 2022, search results will also highlight the sponsored podcasts with a green border to indicate that they are sponsored.
Sponsor Your Podcast
✓ Your sponsorship on the home page randomly rotated
✓ Listing in the Sponsored Podcasts section