The Yaag Project

Casey Graham: How culture contributes to building a strong marketing organization

Episode Summary

In this episode, Casey Graham, the CEO of Gravy, joins Yaag and Manish to discuss how culture building can be a strong pillar to building an amazing marketing organization. He shares his insights on: -->What he looks for in people while recruiting and how people quickly fit into the culture --> Revenue Flywheel partnership --> The kind of leadership he is building within Gravy and why people are successful even when they are swapped to completely different roles every few months --> The 55 cent leadership principle and lot more...