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Video Production Daily

Video Production Daily

By Luke

Video production daily is a project dedicated to educating video producers. Mastering production is the first step. Making naturally interesting content is the ultimate goal. Invest in getting better at your craft. Check back twice a week for video production tips.
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How Do You Become a Video Producer? A Proactive Guid.

Video Production DailyMar 08, 2021

00:00
29:06
What makes Mark Rober so successful? - With Mark Rober

What makes Mark Rober so successful? - With Mark Rober

It took Mark Rober 6 years to get 300,000 subscribers. Now he gets that in just days after launching one of his projects. Mark's success is compounding, and we feel safe calling him the Michelangelo of YouTube. What makes this former NASA and Apple engineer, Current YouTuber, and friend of science so successful? We sat down to ask him how he does it. 


In this interview, we ask Mark Rober to describe the unique focuses that make his youtube channel, career, and video productions exceptional. 


Mark insists on developing exciting stories. This is an effort he does not outsource.  Mark always works on the edit to ensure the finished video is incredible. He knows that the audience needs to be wowed by a remarkable story. That means framing things for the audience, writing great scripts, and producing great edits. Mark describes reducing 200 hours of footage into a compelling 10-minute video as exhausting, rewarding, and critical to his success. 


In this interview, Mark Rober also explains that he is successful not just because of the things he does but also because of the things he chooses to ignore. He says no to most things that don't end up in a video or equate to more time with his family. 


Mark doesn't do speaking gigs, write books, or do podcasts. Why?  He has to focus on things that will compound and produce the most significant return while also avoiding the burnout associated with a career on YouTube. 


When it comes to building things like glitter bombs, obstacle courses, and programming equipment Mark Rober is happy to outsource elements enabling him to focus on things like coming up with the story and working on the edit.


In this interview, Mark also discusses doing a deal for discovery TV and his thoughts about the value of content on his channel vs. content for TV. Mark believes having people discover his channel and look around at other videos is more advantageous than having content in another ecosystem. 


We hope you enjoy this success-focused interview with Mark Rober. 


Want to make better videos by changing your approach to audience engagement? Here is a massive discount for the Masters of Engagement online workshop. 

https://www.mastersofengagement.com/offers/dLPTNWJu

Learn Video production strategy and find other podcasts here. 

https://www.mastersofengagement.com/welcome

Apr 03, 202109:44
Critical Components of Great Video Production - With Mykim Dang

Critical Components of Great Video Production - With Mykim Dang

Mykim Dang is a bridge builder. She can bring together a diverse group of people to participate in the pre-production, production, and post-production processes. This ability is truly one of her superpowers. 


In addition, Mykim is also one who can always peel back another layer of the onion and get to what is truly important in a project. She askes the right questions in pre-production. Questions like where is this going to be published? And What transition are we trying to make in the minds of our audience? Every critical question is an opportunity to get a great result from the effort to make a video. 

Want to make better videos by changing your approach to audience engagement? Here is a massive discount for the Masters of Engagement online workshop. 

https://www.mastersofengagement.com/offers/dLPTNWJu

Learn Video production strategy and find other podcasts here. 

https://www.mastersofengagement.com/welcome

Apr 02, 202107:21
What's on Your Production Checklist? With J.R. Timothy

What's on Your Production Checklist? With J.R. Timothy

Being on set is exhausting. Making mistakes onset can make these 12 hour days feel overwhelming.  What are the critical things that every video creator needs to get right on set? 

For starters, attitude is critical. It's essential that people can stand to be around you. 

Also hitting that list of critical elements is crafty (catering), sound, and detailed pre-production. 

This advice can only come from someone like J.R. Timothy, who has made enough mistakes to know how to do the essential things right. 

Want to make better videos by changing your approach to audience engagement? Here is a massive discount for the Masters of Engagement online workshop. 

https://www.mastersofengagement.com/offers/dLPTNWJu

Learn Video production strategy and find other podcasts here. 

https://www.mastersofengagement.com/welcome

Apr 01, 202106:52
How to Turn Corporate Clients Into Storytellers With Amina Moreau

How to Turn Corporate Clients Into Storytellers With Amina Moreau

Amina Moreau is the expert at guiding the client through the story development process. 

How do you create a tremendous story-focused client experience? 

Making videos for an organization is challenging for so many reasons. Customers want every person in the organization featured and don't want to expose conflict. Clients are guided by motivations so different from the natural desires of their potential audience. It is your job to help the client be less selfish and tell a better story. 

The key to client success is finding a way to make the creation process feel effortless, and at the same time, you want your client to feel like they have skin in the game. 

If you start with a storytelling session and work to educate your customer, you can begin pre-production on the right foot by starting with the fun stuff and earning your client's confidence and trust. 

Once you have your client figured out, it is time to turn that attention inward. Are you doing your own stories justice? Call it sales or call it storytelling, but it so so important to focus. 

Want to make better videos by changing your approach to audience engagement? Here is a massive discount for the Masters of Engagement online workshop. 

https://www.mastersofengagement.com/offers/dLPTNWJu

Learn Video production strategy and find other podcasts here. 

https://www.mastersofengagement.com/welcome

Mar 31, 202108:55
How to Build a Video Production Team You Can Be Proud Of

How to Build a Video Production Team You Can Be Proud Of

Casey Schendel joins us to share the power of partnering in the video production industry? 

Casey Schendel is a cinematographer and visual storyteller. But great video production is a team sport. 

If you have a great visual movie with an underdeveloped story or lousy acting, the entire film suffers. You have to have a core focus in your career and then partner with individuals who have complementing skills. 


It is so important to be able to work with people who can help you make great content. When you work so hard to create greatness, it is critical to find the people that can take your ideas to the next level. Those individuals need to be strong where you are week.  


Casey shares stories from his career that illustrate how he has brought his best to every project. Casey has also found a production partner in Matt Cross. The overlap in their video production abilities is minimal so that the two of them can cover as many basses as possible. You can see how this great combo has translated into success for Think Out Loud. 


Here is some excellent advice from Casey. Ask yourself, What are you good at, and what do you love to do? If something needs doing that falls outside of those two criteria, you need to find someone who has a complementary skill set that can take your work to the next level. 


Want to make better videos by changing your approach to audience engagement? Here is a massive discount for the Masters of Engagement online workshop. 

https://www.mastersofengagement.com/offers/dLPTNWJu

Learn Video production strategy and find other podcasts here. 

https://www.mastersofengagement.com/welcome

Mar 30, 202111:23
How Mark Rober Makes Money on YouTube and Facebook

How Mark Rober Makes Money on YouTube and Facebook

Mark Rober puts a lot of time and attention into making great videos. This effort is no longer just a hobby as Mark Rober is now a full-time YouTuber. 

After working as an engineer at Nasa and Apple, Mark Rober is convinced that making videos is the most challenging career he has ever had. So why is he working so hard, and how is he making money?   

In this interview, Mark Rober discusses how he makes money by making great videos on YouTube. Mark Talks through the sponsorships he has had over the past four years and the ad revenue he can generate from Youtube and Facebook views. 

Although Mark is excellent at what he does, he still doesn't see running his youtube channel as a full-time job. He has purposely not built a big team and still insists on doing much of the creative work. 

Mark is not obsessed with scaling every element of his channel. He is publishing one video every month or two and plans to keep it that way. 

Mark sees adding a team, a book deal, and more revenue-generating activities would lead to burnout. 

He also spends time publishing to platforms like Instagram and TikTok even though they are not revenue-generating platforms for Mark's content. (at the time of recording, Mark was not making revenue on TikTok).

This video was filmed before Mark released his recent online engineering course, which has also helped him generate revenue without increasing his one video per month. 

Want to make better videos by changing your approach to audience engagement? Here is a massive discount for the Masters of Engagement online workshop. 

https://www.mastersofengagement.com/offers/dLPTNWJu

Learn Video production strategy and find other podcasts here. 

https://www.mastersofengagement.com/welcome


Mar 26, 202108:24
Why the Future Is Full of Opportunity for Video Creators

Why the Future Is Full of Opportunity for Video Creators

Video production in 2021 is the wild west, and there are incredible opportunities. Everyone who has a phone is a creator. There are endless platforms for consuming video.  Long-form and short-form content are trending at the same time.  You can create videos for brands or turn your personality into a brand; you have to admit this is an extraordinary moment for video. 


When video is this pervasive, and the pace of change this extensive. How do you measure success?  Organizations that want to be successful with video have to commit to the nuances of multiple platforms and complex digital strategies. Mykim Dang helps us explore the different formats, niches, and opportunities in the current video production industry and how to find and measure success.  


Want to make better videos by changing your approach to audience engagement? Here is a massive discount for the Masters of Engagement online workshop. 

https://www.mastersofengagement.com/offers/dLPTNWJu

Learn Video production strategy and find other podcasts here. 

https://www.mastersofengagement.com/welcome


Mar 25, 202113:20
How Comedy Ads Make Millions
Mar 24, 202114:55
How to Turn Your Ideal Video Projects Into Profitable Productions

How to Turn Your Ideal Video Projects Into Profitable Productions

What is the key to getting paid for the kinds of projects you love doing? Amina Moreau has found the secret to getting the right clients to select you for the kind of work you want to do. Amina has successfully grown into doing the type of work she was obsessed with, from weddings to emotionally impactful wedding films. From corporate projects to human interest videos that have businesses opening their wallets.  Learn how to do the work you love and get paid for it. 

Make better videos by changing your approach to audience engagement. Here is a massive discount for the Masters of Engagement online workshop. 

https://www.mastersofengagement.com/offers/dLPTNWJu

Learn Video production strategy and find other podcasts here. 

https://www.mastersofengagement.com/welcome

Mar 24, 202111:24
How is video success measured?

How is video success measured?

Is your video compelling? How do you measure the success of a video? 

These are highly subjective questions, but it's critical you find the answer. 

In this episode, we talk about how you can measure video success. We also explore how success may be different for an in-house team vs. an agency or production company. Some creators live in a world where KPIs and measurements bombard them, while some are judged more subjectively. 

After Spending Years in house at Tesla and Airbnb, Casey knows about in-house success. Casey now runs Think Out Loud, an incredible video production company in the bay area. 



Mar 23, 202109:54
How Mark Rober Plans YouTube Mega Hits

How Mark Rober Plans YouTube Mega Hits

The world's largest pool of jello. A squirrel ninja warrior course. Feeding bill gates a meatless burger. Where does Mark Rober find these incredible ideas? 

In today's episode, we learn that Mark Rober doesn't approach pre-production in the way you might think. Mark is constantly evaluating the world around him to find interesting ideas. When an idea meets Mark's high standard, it goes into his notebook. At any time, Mark is working on multiple videos and managing this wild and surprisingly effective pre-production process.


Make better videos by changing your approach to audience engagement. Here is a massive discount for the Masters of Engagement online workshop. 

https://www.mastersofengagement.com/offers/dLPTNWJu

Learn Video production strategy and find other podcasts here. 

https://www.mastersofengagement.com/welcome

Mar 20, 202110:26
Why Is Pre-Production So Important?

Why Is Pre-Production So Important?

Mykim Dang has worked in so many different production environments that she has a great perspective on great ways to run pre-production for various video projects. 

Having an excellent plan will save you so much work and heartache. Doing the hard work in pre-production shows commitment to the craft and provides the road map for excellence in execution.  

Make better videos by changing your approach to audience engagement. Here is a massive discount for the Masters of Engagement online workshop. 

https://www.mastersofengagement.com/offers/dLPTNWJu

Learn Video production strategy and find other podcasts here. 

https://www.mastersofengagement.com/welcome

Mar 18, 202111:28
How to Come up With Funny Video Ideas

How to Come up With Funny Video Ideas

How do you come up with good video ideas? 


Would you believe that the concept meetings at chamber media are the most fun part of the creative process? Coming up with hundreds of ideas requires having a yes mentality. Listen as J.R. Timothy describes some of the pre-production meetings that Chamber media uses to create hilarious and viral advertising. 


The anchor video is key to the chamber media strategy. An anchor video is a highly produced entertaining internet infomercial that helps ideas stick in people's minds. As you will learn from J.R., creating these incredibly effective sales videos requires creating multiple fun concepts and then inserting a powerful sales message. 


Once an anchor video comes together, people are so entertained that they don't even mind the advertising.  Learning about this process will give you great insights into what a creative, effective team looks like and how trust is critical in comedy and video production. 


Thanks to J.R. And chamber media for letting us look behind the curtain to observe their incredibly creative process. 


Make better videos by changing your approach to audience engagement. Here is a massive discount for the Masters of Engagement online workshop. 

https://www.mastersofengagement.com/offers/dLPTNWJu

Learn Video production strategy and find other podcasts here. 

https://www.mastersofengagement.com/welcome


Mar 18, 202121:31
How to Run Quality Pre Production Meetings

How to Run Quality Pre Production Meetings

Pre-production is a collaborative process. Your customer is the subject matter expert, and you are the storytelling expert. How do you start assembling a joint project? Amina Moreau explains that you do it on the ground floor, in pre-production. You have to build a foundation of understanding. Start with the question, why are we doing this? Work with your customer to identify the purpose and the theme and then fill in the blanks. 

Audience impact starts in pre-production. Make sure you have the right people in the room, and then get to work. 


 Sway Storytelling https://www.swaystorytelling.com/blog 

Podcast Links https://www.mastersofengagement.com/welcome 

Mar 17, 202113:48
Pre Production - How to Get the Most Out of Quality Client Interviews

Pre Production - How to Get the Most Out of Quality Client Interviews

The best video creators know how to "Fix it in Pre." Pre-production is so critical for a successful project. This week we are looking at the pre-production process, and Casey Schendel is breaking down how he gets to the essential information from a client interview. Before filming starts, Casey knows where a video will be published and what that video needs to accomplish. He gains this info by conducting pre-production interviews with clients. 

Good intelligence in pre-production leads to an ability to make better decisions in production. All things, including story, budget, and format, need to be identified before going on a project. 


Make better videos by changing your approach to audience engagement. Here is a massive discount for the Masters of Engagement online workshop. 

https://www.mastersofengagement.com/offers/dLPTNWJu

You can also learn Video production strategy and find other podcasts here. 

https://www.mastersofengagement.com/welcome


Mar 15, 202109:28
Mark Rober's One-of-a-Kind Career

Mark Rober's One-of-a-Kind Career

How did Mark Rober create a one-of-a-kind career on YouTube? Why did Mark Rober quit his job at NASA? What was Mark Rober's first YouTube upload? The best person to answer these questions is Mark himself. I sat down with Mark to get the scoop on his incredible career. 

I spoke with Mark about his early YouTube career and how he thinks about being a professional video creator. Unlike our other guests this week, Mark stumbled into video when working at NASA; he created a FaceTime Halloween costume that gave him his first taste of viral success. That early win has compounded over the years into one of the most successful YouTube channels on the platform. 

Mark is well known for his glitter bomb video and his squirrel ninja warrior obstacle course. In addition to his work, Mark is truly an incredible person, and I appreciate him offering this interview to Video Production Daily. 

Make better videos by changing your approach to audience engagement. Here is a massive discount for the Masters of Engagement online workshop. 

https://www.mastersofengagement.com/offers/dLPTNWJu

Learn Video production strategy and find other podcasts here. 

https://www.mastersofengagement.com/welcome

Mar 13, 202109:47
Video Production Career Success and the Film School Question

Video Production Career Success and the Film School Question

How can I get into the film industry? Is film school a good investment? These are hard questions to answer when you know that working in video production is among your lifelong goals. In today's video production daily episode, we talked with Mykim Dang about her incredible career, and the impact Emerson Visual and Media arts school had on her career. 


Explore this week's other episodes as you consider a career in video production. 


Experience a revolution in the way you approach audience engagement. Here is a massive discount for the Masters of Engagement online workshop. 

https://www.mastersofengagement.com/offers/dLPTNWJu


Learn Video production strategy and find other podcasts here. 

https://www.mastersofengagement.com/welcome


Mar 12, 202117:04
How to Achieve a Career in Viral Video Marketing

How to Achieve a Career in Viral Video Marketing

JR Timothy spends his time merging comedy and video. As a resident funny man, actor, and writer, JR has helped Chamber Media have a massive impact on businesses using viral video advertising.  In this interview, we will see how this comedy genius created an incredible career for himself.

Mar 10, 202115:18
Building a Video Production Career by Embracing Your Unique Strengths

Building a Video Production Career by Embracing Your Unique Strengths

Amina Moreau can make audiences laugh, cry, and is always improving the world. Let's look at how this incredible storyteller built her career. 


Sway Storytelling https://www.swaystorytelling.com/blog

Podcast Links https://www.mastersofengagement.com/welcome


In this episode of video production daily, Amina does an incredible job answering the questions How can I make a video more interesting? 

And, can I create compelling content on my phone? 

Mar 09, 202120:54
How Do You Become a Video Producer? A Proactive Guid.

How Do You Become a Video Producer? A Proactive Guid.

Casey Schendel has worked as an executive producer at companies like Airbnb and Tesla and now runs "Think Out Loud." in this interview, he tells us just how this incredible career came together. 

This Episode of Video Production daily focuses on the critical moments in Casey's career and an in-depth look at the question, Can you become a video producer without a degree? 


Learn Video production strategy and find other podcasts here. 

https://www.mastersofengagement.com/welcome

Mar 08, 202129:06
How to Learn From the Best Digital Video Creators

How to Learn From the Best Digital Video Creators

How can you learn from the best digital video creators? That is what we set out to do with season three of video production daily. Take a look at this season preview and get excited because fantastic content is just around the corner. 


Be Sure To Subscribe to Video Production Daily on Youtube ► https://bit.ly/36hynLc

Nov 19, 202003:00
Big Announcements, Amazing Opportunities and Exciting Plans!

Big Announcements, Amazing Opportunities and Exciting Plans!

Here it is! Video Production Daily is now saving you real money! 

https://www.mastersofengagement.com/offers/UzukDoGR

I hope you have enjoyed season two as much as I have. In today's episode, we break down this exciting transition between season two and season three and provide you with an incredible way to maximize your time off. 

This episode will disappear when season 3 launches on August 31st. See you then! 

Jun 23, 202004:58
How to React to the Emerging Trends in Video Production

How to React to the Emerging Trends in Video Production

These trends have been in development for a decade, but it is evident that they are in full swing today. Content is everywhere, anyone can create media, and the exact return on investment in video is now measurable. These are trends that directly impact the value offered by professional video creators and represent both challenges and opportunities. It is time to look at the unreasonable request from the past and find a way to say yes to opportunities that used to feel impossible. 

Want to see videos that inspire me? Get the free mini-course now. https://www.mastersofengagement.com/sweetvids

You can always learn more about video production and get video production training from http://www.mastersofengagement.com.

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Send in a voice message: https://anchor.fm/videoproduction/message.

Jun 18, 202007:29
Why Videos That Make You Mad Are a Marketing Bonanza

Why Videos That Make You Mad Are a Marketing Bonanza

If you are getting mad about the level of stupidity in the world, there is a good chance you have fallen into an obvious trap. It can be hard to create real and meaningful transformations in an audience. 

Most organizations are not interested in committing time and money into making real change. Companies are revenue first, meaning that easy advertizing and sales models win. It is so much easier to amplify someone's confirmation bias than to help them adopt a whole new idea. It is essential to acknowledge the techniques that can do more than making a superficial change and amplify bias. 

Don't fall for the great divide. Consume and create media that challenges people and perspectives on the world. 


Want to see videos that inspire me? Get the free mini-course now. https://www.mastersofengagement.com/sweetvids


You can always learn more about video production and get video production training from http://www.mastersofengagement.com.

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Send in a voice message: https://anchor.fm/videoproduction/message.

Jun 16, 202008:13
Video Production Needs to Be a More Diverse Industry

Video Production Needs to Be a More Diverse Industry

Our industry has a problem with diversity. That problem is something we all share. I am in no position to tell anyone else how to fix this issue. I am grateful for the opportunity to create a more reflective episode dedicated to what I know I can do to improve the problem. I think making things equitable in our industry is something that is going to take a sustained conscious effort from all of us. Too often, our efforts to improve diversity stop at casting. If we strive only for diversity in front of the camera and not behind it, then we are only aiming for the appearance of inclusion, and I consider that to be a hard truth. 


Make a difference. 


You can always learn more about video production and get video production training from http://www.mastersofengagement.com.

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Send in a voice message: https://anchor.fm/videoproduction/message.

Jun 11, 202010:01
How to Persuade, Influence and Impact Every Time

How to Persuade, Influence and Impact Every Time

Tell to win! Knowing how and when to tell stories is one of the best ways to ensure that your message hits its mark. Anecdotes help you become memorable and motivates your audience. Having empathy for your audience often means telling a great story. You don't have over to complicate the process of strytelling in video production. Anecdotes can be a simple yet effective way to get started. 


Want to see videos that inspire me? Check out this quick video breakdown course. It is 120% $Free.99 (it's free). https://www.mastersofengagement.com/sweetvids


You can always learn more about video production and get video production training from http://www.mastersofengagement.com.

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Send in a voice message: https://anchor.fm/videoproduction/message.

Jun 09, 202006:21
This Episode Is Not for Everyone but It Is for You

This Episode Is Not for Everyone but It Is for You

Do you know who your work is for? This question may be more critical to producing a great video than you think. To engage an audience with video, you need to know who that audience is and why they have come to your piece of media. 

You can always learn more about video production and get video production training from http://www.mastersofengagement.com.

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Send in a voice message: https://anchor.fm/videoproduction/message.

Jun 04, 202005:24
The Birth of Better Ideas

The Birth of Better Ideas

Two forms of brainstorming don't mix, yet they go together like peanut butter and jelly. Don't do one without the other!

Want to see videos that inspire me? Check out this quick video breakdown course. It is 120% $Free.99 (it's free). https://www.mastersofengagement.com/sweetvids

You can always learn more about video production and get video production training from http://www.mastersofengagement.com.

---

Send in a voice message: https://anchor.fm/videoproduction/message.



Jun 03, 202003:20
Why Your Brainstorms Are Terrible and What to Do About It

Why Your Brainstorms Are Terrible and What to Do About It

Jump into a meeting, discuss ideas with your dynamic and creative team, then leave with a plan? If this is happening in your organization, let's talk about why your brainstorming is the worst. 

Want to see videos that inspire me? Check out this quick video breakdown course. It is 120% $Free.99 (it's free). https://www.mastersofengagement.com/sweetvids

You can always learn more about video production and get video production training from http://www.mastersofengagement.com.

---

Send in a voice message: https://anchor.fm/videoproduction/message.

Jun 02, 202008:43
How to be Creative on Purpose!

How to be Creative on Purpose!

Getting new video ideas into your head can be hard after you have established your brand and the type of videos you create. It is so essential to have tools that allow you to be creative on purpose. You can't always wait for lighting to strike you in the shower. I hope you gain valuable insights into the power of constraints on today's episode of video production daily. 


Want to see videos that inspire me? Check out this quick video breakdown course. It is 120% $Free.99 (it's free). https://www.mastersofengagement.com/sweetvids


You can always learn more about video production and get video production training from http://www.mastersofengagement.com.

---

Send in a voice message: https://anchor.fm/videoproduction/message.


May 28, 202004:29
Who is it for? Success demands you answer.

Who is it for? Success demands you answer.

This is the essential part! One of the hardest things to do in video production is to decide who your work is designed to satisfy. It may not be who you think. Let's look at how to focus your empathy as a video creator. 


Want more content and inspiration via text? I promise no spam and no more than once a week. Jump in, and it will be fun. Just Text the word VIDEO to 18125944383. 


You can always learn more about video production and get video production training from http://www.mastersofengagement.com.

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Send in a voice message: https://anchor.fm/videoproduction/message.

May 26, 202005:50
The Most Valuable Tool You Already Have

The Most Valuable Tool You Already Have

You can use the human face has incredible power to stimulate and activate the brain. It also brings our humanity and ability to connect into focus. The framing and use of the human face in video production is one often overlooked opportunity to make an impact.  

Want more content and inspiration via text? I promise no spam and no more than once a week. Jump in, and it will be fun. Just Text the word VIDEO to 18125944383. 

You can always learn more about video production and get video production training from http://www.mastersofengagement.com.

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Send in a voice message: https://anchor.fm/videoproduction/message.

May 21, 202004:26
Let's Play!

Let's Play!

You can waist a production budget or engage an audience. What fun is work that ends up being ignored by the people you were trying to influence? Luke Hale tees up the Masters of Engagement workshop delivered on Play TV https://play.brightcove.com. 

Want more content and inspiration via text? I promise no spam and no more than once a week. Jump in, and it will be fun. Just Text the word VIDEO to 18125944383. 

You can always learn more about video production and get video production training from http://www.mastersofengagement.com.

Send in a voice message: https://anchor.fm/videoproduction/message.

May 19, 202004:45
Popular and Terrible Advice Video Creators Should Ignore

Popular and Terrible Advice Video Creators Should Ignore

Please ignore the lousy advice given to so many new script writers discussed in today's episode. Writing scripts is hard, but that doesn't mean that you should take a short cut and compose them like an essay. It is so essential to consider audience engagement and story structure when you are putting together a video script. 


Want more content and inspiration via text? I promise no spam and no more than once a week. Jump in, and it will be fun. Just Text the word VIDEO to 18125944383. 


You can always learn more about video production and get video production training from http://www.mastersofengagement.com.

---

Send in a voice message: https://anchor.fm/videoproduction/message.

May 14, 202006:10
The death of the 3 minute video

The death of the 3 minute video

How often are you reevaluating your constraints? The birth of the internet brought the 3-minute video into all of our lives, and there it remains. But should it? Today I'm doing my best to convince you that it is time for the 3-minute video to die. In 2020 it is time to focus on the less than 30-second range and the higher than ten-minute range. 


Want more content and inspiration via text? I promise no spam and no more than once a week. Jump in, and it will be fun. Just Text the word VIDEO to 18125944383. 


You can always learn more about video production and get video production training from http://www.mastersofengagement.com.

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Send in a voice message: https://anchor.fm/videoproduction/message.

May 12, 202006:17
Do You Know Where To Stick It? An Urgent Skill Your Team Needs

Do You Know Where To Stick It? An Urgent Skill Your Team Needs

Doing the job as described is a small fraction of the opportunity with external clients and internal stakeholders. Today we move beyond the cliche "video is powerful" and talk specifically about how video can transform institutions, processes, and most critically people. Knowing how and where to use video will help you move beyond a production resource and become a critical consultant to your customers. 

Want more video production content and inspiration via text? I promise no spam and no more than once a week. Jump in, and it will be fun. Just Text the word VIDEO to 18125944383. 

You can always learn more about video production and get video production training from http://www.mastersofengagement.com

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May 07, 202007:38
How to Smother Your Video in Chanel No. 5

How to Smother Your Video in Chanel No. 5

What does Chanel No. 5 have that your video doesn't? There is something to learn from any brand that can create value and margin by the way it communicates. 

In today's episode, I detail how this video campaign from Chanel changed the way I think about communication in video. 

https://inside.chanel.com

Want more content and inspiration via text? I promise no spam and no more than once a week. Jump in, and it will be fun. Just Text the word VIDEO to 18125944383. 

You can always learn more about video production and get video production training from http://www.mastersofengagement.com

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Send in a voice message: https://anchor.fm/videoproduction/message

May 05, 202006:34
Did You Steal My Best Idea?

Did You Steal My Best Idea?

I just went on a walk through 90s advertising and found some incredible inspiration. Where are you finding ideas? In this time of isolation, it is essential to find a way to funnel new insights into your life. 

Jason Inouye is back to discuss what has inspired him, also on the agenda, the crafty art of stealing like an artist. 

You can always work with Jason over at Arri https://www.arri.com/en/learn-help/arri-academy

Want more content and inspiration via text? I promise no spam and no more than once a week. Jump in, and it will be fun. Just Text the word VIDEO to 18125944383. 

You can always learn more about video production and get video production training from http://www.mastersofengagement.com.

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Send in a voice message: https://anchor.fm/videoproduction/message

Apr 30, 202005:58
The History We Love in the Video You Create

The History We Love in the Video You Create

How can you incorporate historical audio and video into your productions? 

Old newsreels, speeches, and advertisements have the power to transport viewers to another time or remind them of the historical significance of your theme. On today's episode of Video Production Daily, we discuss the possibilities that using archival audio in a video can open for video creators. 


Where can I find historical audio to use in my video? NPR has created a great page to help you get started. 

https://training.npr.org/2015/10/07/where-to-find-archival-audio/


I am doing it! I am trying to share more content and inspiration via text. I promise no spam and no more than once a week. Jump in, and it will be fun. Just Text the word VIDEO to 18125944383. 


You can always learn more about video production and get video production training from http://www.mastersofengagement.com.

Apr 28, 202004:02
Avoiding Big Idea Failure
Apr 23, 202005:51
Your Creativity Unleashed!

Your Creativity Unleashed!

What does your art look like?! 

I don't believe in the misconception that feedback kills creativity or stops creative progression. Still, sometimes you need to pursue your art to remember what it looks like and what you have to offer your creative collaborators. 

Yes, this is an episode about your inner artist and how to keep the man from killing your art, and you thought I was all business. 


I am doing it! I am trying to share more content and inspiration via text. I promise no spam and no more than once a week. Jump in, and it will be fun. Just Text the word VIDEO to 18125944383.


And of course! You can always learn more about video engagement by visiting http://www.mastersofengagement.com

Apr 21, 202004:24
The 3 Friends Every Creative Needs

The 3 Friends Every Creative Needs

Who are the people in your life that move your work forward? In today's episode, we are talking about the three kinds of people you need to have relationships with to get things done in a creative field like video production. 


What kind of peer are you? Helpful, Fast, or Critical? Someone out there needs you to help move forward. 


I am doing it! I am trying to share more content and inspiration via text. I promise no spam and no more than once a week. Jump in, and it will be fun. Just Text the word VIDEO to 18125944383. 

Apr 16, 202010:47
Critical Industry Trends You Can't Ignore

Critical Industry Trends You Can't Ignore

I have seen so many industry trends that I am surprised my head hasn't spun right off my body. Attending a trade show will remind you that you need to be able to distinguish the signal from the noise. Adopting the right trends at the right time is critical to advancing your career in video production. Today's episode uncovers industry momentum that matters right now that you should adopt. I promise this episode has nothing to do with 3D 😉. 

Apr 14, 202008:45
Practical and Powerful Curriculum

Practical and Powerful Curriculum

How can you make your skills contagious? Taking this time to focus on creating training will pay dividends for years to come. They might be financial, or perhaps they will help you grow your network. Regardless of your motivation finding a way to invest in others is always a smart move. 

Apr 09, 202005:34
Level Up Your Skills! with Arri's Jason Inouye

Level Up Your Skills! with Arri's Jason Inouye

To be the best, never stop improving. 

Make sure you're are the obvious choice for getting the job done on set or receiving your next big project.


https://www.arri.com/en/learn-help/arri-academy

Apr 07, 202008:11
Online, At Home, Film Challenges!

Online, At Home, Film Challenges!

See Liran's work and follow Artlist for more information on their upcoming film challenge. 

https://www.instagram.com/artlist.io/


Check out https://www.onlinevideocontests.com for a list of challenges. 

Apr 03, 202002:42
Video Debt and Getting SH*T Finished.

Video Debt and Getting SH*T Finished.

How much debt do you have? Not the money kind the critical kind 😉. Let's talk about knocking out video debt with your most valuable resource, your time. 

Apr 02, 202003:56
Investing in your demo reel!

Investing in your demo reel!

What needs to be in a reel designed to bring you new customers? What else can you do as a fimaker, colorist, or editor to showcase your capabilities? We expire this idea with with Liran Friedman on todays episode. I hope today's episode will inspire your next showreel! 

Apr 01, 202004:46
Double Down on Post. with Liran Friedman

Double Down on Post. with Liran Friedman

Create with so much more than what you can find on the cutting room floor. If you have shifted your focus to post to create more great stuff, this episode is for you. Today we speak with Liran Friedman VP of creative at Artlist about the process of making an incredible video using stock. We touch on the complications and the opportunities associated with using film and music that you did not create yourself. Enjoy!! I know I did. 

Mar 31, 202014:04
Quality Video Content at Scale, from Home. with Chad Lakin

Quality Video Content at Scale, from Home. with Chad Lakin

It is always a good time for businesses to be creating timely and relevant content. Today Chad Lakin takes the center of the stage to discuss how the industry is changing and how hundreds of work from home creatives are filling the content vacuum. 

Mar 26, 202022:25