The One About The 3 Foundations Of Relationship Based Marketing (with Rena Chiovelli)
- E109
- 35:41
- September 12th 2022
If, as the saying goes, "marketing is everything..." and as today's guest will demonstrate, "great marketing is based on great relationships," it stands to reason that we should believe "relationships are everything.
Rena Chiovelli doesn't market like the old boys - nor should you! As a seasoned writer, certified content marketer, and founder of Mindful Marketing Co., Rena has grown an agency dedicated to helping entrepreneurs cultivate a deeper connection to their audience to create more leads and sales using a mindful approach to their content.
She is passionate about uncovering the soul of a business, creating its unique brand voice, and helping entrepreneurs and businesses change the world with their words.
Find Rena and her team at mindfulmarketing.ca
More Perfect Marketing
For many businesses, marketing is a necessary evil... where money seems to fly out the window, with little to show for it. It seems like things are getting more complicated all the time, with way too many ways to advertise and promote your business.
It doesn't have to be this way!
David Baer and his guests share insights into what's important, what's not, and the core principles behind smart marketing that small business owners and entrepreneurs must have in place... no matter what marketing tactics they are using.
Each episode contains powerful information to help you grow your business, drive targeted traffic and attention your way, and grow your bottom line through "more perfect" marketing.
David Baer is a veteran direct response marketer who started his career selling classical music subscriptions online at the dawn of email marketing. Since then, his copy and strategic guidance have earned his employers and clients millions in sales. Through his consulting firm, Baer On Marketing, David has served clients in industries ranging from the Arts to Wine to Professional Services and Wellness. David is also a Creative Partner with The Prepared Group and co-author of "Systematic Advisor Marketing: How Financial Advisors Can Systematically Attract, Convert, & Retain More Clients."