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118: The Untapped Gold Mine Of Ecommerce Pricing That Virtually No One Knows About

E-commerce fastlane ep 1 - the untapped gold mine of e-commerce pricing.

Your Business Is A Journey.  Invest In Yourself Today.


Being an entrepreneur is a life of learning, implementing, and iterating. All it would take is a new idea, a strategy, a Shopify app, or a marketing platform to be the next thing you need to improve efficiencies, drive more revenue, and build lifetime customer loyalty for your Shopify brand.

Your product is worth what your customers are willing to pay for it. Pricestack discovers that perfect price.

My guest in today’s episode is Brecker Brees, Co-Founder of Pricestack. They are an AI-based ecommerce pricing platform that analyzes behavioral data and suggests optimal prices to earn Shopify merchants more revenue, increased profit, and lifetime value.

By leveraging price as a form of communication, Pricestack captures optimal prices that satisfy both your customers and your bottom line.

If you’ve always wondered if your store's products are priced correctly, today's show will definitely be an eye-opener…

What You Will Learn Today

  • Why price is a form of communication between a business and a customer.
  • How to create positive customer experiences using AI-powered behavioral pricing optimization.
  • How to drive revenue growth and maximize cash flow while increasing the demand for your products.
  • Learn how to set prices that drive bottom-line growth and healthy margins while understanding their effects on your demand.
  • How to maximizes the value of every visitor, drive higher return-on-ad-spend, and improving ad scalability.

Links And Resources Mentioned

Tweetable Gold Nuggets

[click_to_tweet tweet=”Price optimization is the process of using data analysis to understand how customers will react to different prices for any given product, with the goal of determining the price that maximizes revenue, profit, or a combination of the two. ” quote=”Price optimization is the process of using data analysis to understand how customers will react to different prices for any given product, with the goal of determining the price that maximizes revenue, profit, or a combination of the two. “]

[click_to_tweet tweet=”It's clear that pricing strategy is something that many ecommerce merchants neglect. Even if they are actively thinking about it, they’re using old and outdated strategies.” quote=”It's clear that pricing strategy is something that many ecommerce merchants neglect. Even if they are actively thinking about it, they’re using old and outdated strategies.”]

Thank You For Listening

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