Nov 14, 2022

Axel Ragnarsson is an active real estate investor and is based in Boston, MA. He purchased his first multifamily property during his sophomore year at the University of New Hampshire where he earned degrees in Finance and Entrepreneurial Studies. It was in his studies of alternative investments that he became interested in real estate investing, leading to the founding of his real estate investment firm, Brickleaf Properties. Currently, Brickleaf Properties owns approximately $7.2M in multifamily real estate, has flipped numerous homes, and has been a principal party in $18M+ worth of transactions. Axel is also the host of The Multifamily Wealth Podcast, which is one of the most highly-rated multifamily real estate podcasts in the industry.

In this episode, Axel tells the story of how he got into real estate investing, buying his first multi-family property during his sophomore year at the University of New Hampshire. After learning about flipping houses, he found real estate and became interested in buying and owning multi-family properties. He started out by buying small multi-family properties in New Hampshire, and then gradually transitioned into larger deals in other markets. He highlights some key lessons he’s learned along the way, such as the importance of having a mindset of ownership and being resourceful in finding funding. To learn more about Keeley, listeners can visit her website at Brickleaf Properties!

[00:01 - 02:23] Opening Segment

• Axel’s story illustrates how one can become an active real estate investor by learning about and taking action toward flipping houses  

[02:24 - 16:59] Applying The Scarcity Mindset To Accelerate Your Business

• He discusses his experience in real estate and how he bought his first property and went on to buy larger deals in other markets
• The challenges faced along the way include deferring to others and not trusting one’s judgment, as well as money issues and a lack of resources
• How he eventually found private lenders and learned to be an “intelligent hands-off investor”
• He realized how he needed to invest in himself and his business in order to accelerate growth
• Investing in social media has helped her connect with potential clients
• He changed his focus on smaller to mid-sized deals in his local market and out-of-state markets
• How he looks for deals with low rents and value-add opportunities

[17:00 - 21:57] Closing Segment

• Axel recommends returning to smaller deals to build momentum and credibility
• Axel shares where you can get in contact with him (links below)

Quote/s:

“The biggest win that had was really stuck in the whole scarcity mindset. I didn't want to spend money on marketing or spend a lot of time searching for deals, I was finding a lot of deals just through sheer work.” – Axel Ragnarsson

You can connect with Axel through his:

Website: Brickleaf Properties

Instagram: @multifamilywealth

LinkedIn: Axel Ragnarsson

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