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Midwest Mindset


Sep 27, 2022

Over 50% of consumers and employees demand strongly that a company take a stand on an issue, but how do you speak out on a social issue without hurting your business? Today we learn from one of the best, Senator Megan Hunt, who shares how she has done this the right way and the wrong way.  We'll give you the simple tips on if you should speak out, what you should think about first, and how to do it so that you don't hurt your business as a result. 

The 3 question test to know if you should speak out on an issue:

  1. Does the issue align with your company’s mission and values?
  2. Can you influence the issue in a meaningful way?
  3. Will your constituencies agree with speaking out?

Additional Resources:

Should Your Company Speak Out?

Why Companies are speaking out now more than ever

The Omaha Podcast is a production of Two Brothers Creative