Click, Create, Connect W/ David Neyman (Logitech)

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In this episode Alessandro Bogliari interviews David Neyman the Global Lead for Creator and Content Partnerships at Logitech They discuss Logitech 39 s support for creators their partnerships with BIPOC and diverse creators trends in hardware and tools for creators conversion-driven metrics in influencer marketing and the role of AI in influencer marketing among other topics Leave a 5-star rating on Apple Podcasts and Spotify Start Your Next Influencer Marketing Campaign https timf io IMFnow Want to be a guest Apply here Show Notes 00 00 Introduction and Background 00 28 Mission Achievements and Purpose 03 35 Logitech 39 s Support for Creators 04 45 Challenges in Supporting Creators 06 51 Logitech 39 s Partnerships with BIPOC and Diverse Creators 11 25 Trends in Hardware and Tools for Creators 13 34 Conversion-Driven Metrics in Influencer Marketing 19 11 The Role of AI in Influencer Marketing Check out some of our previous episodes Screen to Cart w Collette Winn NBCUniversal The Inside Scoop on Social Media w Jasmine Enberg Insider Intelligence Boosting Brands with Vitamin-Infused Marketing w Lisa Chudnofsky The Vitamin Shoppe TikTok 39 s Influence w Adrienne Lahens amp Sofia Hernandez Retaining Influence w Conor Begley CreatorIQ Creator Economy Insights Unveiled w Matt Navarra Influencer Activations that Drive Results w James Creech Brandwatch From Clicks to Cash Unleashing the Power of Linktree for Creator Monetization w Michael Bolen Insider View of VidCon w Colin Hickey Funding the Creative Journey w Aaron DeBevoise Spotter Swipe Right on OkCupid Success w Michael Kaye The Creative Drive Exploring the Passion and Business of the Creator Economy w Brendan Gahan Decoding the Secrets of the Creator Economy w Avi Gandhi The Art of Social Media Creativity w Jon Youshaei Exploring the Influence and Impact of Reddit w Will Cady Navigating Social Media Selling for Maximum Impact w Paul Bakaus Koji New Social Media Subscriptions Super Bowl 39 s Influencers and Content Creators Trips w Lia Haberman Turning Your Content Into a Customer Acquisition Channel with Daniel Markovits Creators Community LinkedIn Innovation Within A Traditional Marketplace w Jake Karls Mid-Day Squares Click here to visit this podcast episode