ECommerce Achieving Growth Through Specializing (It’s Nuts!)

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This episode features guest Kelley D Angelo founder of Lark Ellen Farm Lake Ellen Farm since 2014 has been on a mission to have people live a healthier lifestyle by eliminating grains from your body Discover how Lark Ellen Farm has been able to substantially grow their eCommerce business by specializing in a niche Learn why finding a niche with less competition and high demand is a great way to quickly grow your online sales From a product idea to a thriving online company discover the steps involved when growing your company specifically the advertising and some of the downfalls to avoid when growing a company In addition listen to this episode to discover what to look for in outsourcing your marketing to an agency Kelley explains what to avoid hiring a SEM agency to run your Amazon and Google Ads and what she has learned by using 7 agencies in 7 years Finally discover her thoughts on selling products on Amazon vs her own website and some pricing strategies and tips for selling your products on Amazon Episode Action Items You can find more information regarding Kelley D Angelo by vising www larkellenfarm com ABOUT THE HOST Andy Splichal who was recently named to the Best of Los Angeles Awards 2021 Fascinating 100 List is the founder and managing partner of lt a href https www trueonlinepresence com target blank gt True Online Presence lt a gt author of the lt a href https www makeeachclickcount com target blank gt Make Each Click Count lt a gt book series and founder of lt a href https www makeeachclickcountuniversity com target blank gt Make Each Click Count University lt a gt He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues To find more information on Andy Splichal visit lt a href https www trueonlinepresence com target blank gt www trueonlinepresence com lt a gt or read The Full Story on his blog lt a href blog trueonlinepresence com target blank gt blog trueonlinepresence com lt a gt New episodes of the Make Each Click Count Podcast are released each Friday and can be found on Apple Podcast Spotify Google Podcast Apple Podcast and lt a href https www makeeachclickcount com podcast target blank gt Make Each Click Count Podcast lt a gt Click here to visit this podcast episode